The flagship store in Myeong-dong is the pride of Shinsegae. Located in the heart of Seoul, where tradition meets modernity, the Main Store is a luxurious premium shopping venue. The Main Store consists of the ‘main building’, which is a premium and the very first department store of Korea, and the ‘new building’, an urban style department store.
*Historical Point*: The main branch of Shinsegae is the oldest department store in Korea and it literally means "New World" in Korean.
14F Shinsegae Academy 13F Beauty salons/Clinics 12F Shinsegae Gallery/Credit center/Gift certificate 11F Food garden 10F Restaurants/Shinsegae Cultural Hall 9F Home collection 8F Kid's/Sports 7F Men’s suits/Men's accessories 6F Golf/Men's casual wear 5F Young wave/Shoes 4F Young casual wear 3F Ladies’ career & personal fashion 2F Ladies’ boutiques, handbags 1F Cosmetics/Accessories/Luxury boutique B1 Fresh foods market & food hall
This is a kind of the whole world of shopping. Best place i have ever seen for shopping especially for ladies and rich family. Prices are quite high but acceptable for good products with high standard level. A must visit place for tourist once come to visit Korea.