SM TOWN Pop Up Store

"SM TOWN Popup Store," located in Young Plaza B1F next to Lotte department Store in Myeondong is the official and, biggest popup store of SM Town (SM Artists).
It sells a variety of items from famous artists such as EXO, SNSD (Girl's Generation), Super Junior, Henry, and TVXQ.

You can find all sorts of goods from clothing, accessories to cups, holders, photos and everything else!
Items of EXO- especially due to their popularity are more available than other artists.

When you visit here, you'll notice differences between the other stores selling K-pop goods. Because SM TOWN Pop Up Store sells only SM artists' items, you may feel that it looks much better.

People who are not interested in SM artists may not satisfied with it, but I'm sure that it's basically a true fantasy come true place for all the SM fans out there!

123 Namdaemunno 2(i)-ga, Jung-gu, Seoul, South Korea

+82-2-771-2500